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  1. #1
    Join Date
    Nov 2018

    what is the purpose of google analytics audit?

    what is the purpose of google analytics audit?

  2. #2

    Google Analytics Audit

    The Google Analytics Audit is a comprehensive evaluation of your current implementation / GA configuration. The focus is on ensuring data quality and reliability. One of the main objectives of the audit is to provide your company with “peace of mind” as it relates to data quality.

  3. #3
    Join Date
    Sep 2018
    A Google Analytics audit is one of the best ways to ensure that you can trust your data. You don't want to use it, if you can't trust it. If you're anything like me (a nerd), you could spend all your time buried in data.

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  4. #4
    A Google Analytics audit is basically a health check. It helps us identify if anything is broken, what reports can be avoided or aren't need, what can be fixed, and if we can trust the data we're getting.

  5. #5
    Join Date
    Feb 2018

  6. #6
    Generally, it’s a best practice to set up a few different views:

    A main view. This is where you and your team primarily work out of and make decisions based on data.

    A sandbox view. This is where you test out new filters and configurations before deploying them in your main view. You want a testing ground to make sure stuff works first.

    A raw data view. This is your view that you simply leave alone in order to get a full view of your data collection. It also gives you a backup of your data in case you mess something up.

  7. #7
    Join Date
    Jun 2018

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