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  1. #1
    Join Date
    Jun 2018

    Local Intent Marketing Strategy

    Phase 1: Presence
    An accurate digital presence is important across discovery platforms.

    Phase 2: Content
    Content optimization and management should never be allowed to slip out of focus.

    Phase 3: Insights
    Staying one step ahead of the business cycle (and a commercial landscape thatís increasingly inhospitable to local businesses) is critical in the age of digital disruption and ecommerce.

    Phase 4: Reputation
    Reputation management is tedious and complex enough that many businesses choose to outsource it.

  2. #2
    Join Date
    Aug 2014
    Flyers in the newspaper - Efficient as you can target the specific locations and cost effective.
    Hoarding - This would cost higher but gives you good visibility in the location.
    Social media - As it is an online store, social media marketing should fetch better results.
    Location based mobile apps - there are few location based apps that provide information on what's happening around. Tie-up with such vendors to promote your services.
    Community fairs and social clubs - Participate in local community events and social gatherings.
    Word of mouth - generate positive word of mouth with prompt service. Nothing could beat a positive word of mouth for service marketing.

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