Web page more loading time affect the most such as bounce rate, conversion rate, revenue, satisfaction index and net promoter score. Thus, website performance is not just fancy word, but the projection of one business success.

In its simplest terms, page load time is the average amount of time it takes for a page to show up on your screen. It's calculated from initiation (when you click on a page link or type in a Web address) to completion (when the page is fully loaded in the browser).


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47 percent of consumers expect a web page to load in two seconds or less. 40 percent of consumers will wait no more than three seconds for a web page to render before abandoning the site.


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Page load time is the time it takes to download and display the entire content of a web page in the browser window (measured in seconds).