"Say goodbye to the .tv domain extension"

[snoopy]

This is an interesting blog post,

It probably does sum up well why anything "alt" or is highly speculative is doing so poorly right now,

http://www.ebusinessdomains.com/doma...ain-extension/

I have stood on the mountain and preached the gospel of .TV quite a few times. I sincerely believe that .TV is one of the strongest non-.com domain extensions.

.................

There was a time when I was carrying well over 500 .TV domain names, all of which were one-word English dictionary domain names. I have been quite successful in selling a lot of them.


As a matter of fact, because all .TV domain sales were to end-users, the sale figures were normally very impressive.

However, I am in the process of re-organising this business. I am doing everything to ensure that this business does very well in good times and is solid enough to survive any economic recession.

.......................

As an accountant, I am only too aware that you should not invest in inventory that you can necessarily afford to purchase and carry, but to invest in inventory that you can sell well.

The .TV carrying cost at $40 is quite huge when compared to $7.95 for .COMs. That is over four times more. Because .TV is mostly sold only to European end-users, the target market is very small when compared to the global appeal of .COMs. Hence the inventory turnover rate of .TV is not as impressive as that of .COM.

The .TV carrying cost at $40 is quite huge when compared to $7.95 for .COMs. That is over four times more. Because .TV is mostly sold only to European end-users, the target market is very small when compared to the global appeal of .COMs. Hence the inventory turnover rate of .TV is not as impressive as that of .COM.

So although just a few sales could easily cover the costs of maintaining a .TV domain portfolio, it is more prudent and profitable to use the said cash to maintain a bigger .COM portfolio. This will result in far more sales, and far more profits.

[ILikeInfo]

"Say goodbye to the .tv domain extension"

Artical does not match the title.

.INFO currently has 5 milion regs, that means about $35 million to the registry, lets assume this is "profitable".

$35 million / $35 = 1 million registrations to match that income for .TV registry.

However, 5000 domains priced at $1000 per domain year provides $5 mill in income, requiring only 850,000 regs at the lessor rate.

Now lets assume there are about 1000 domains priced at $10,000 per domain year as well:

570,000 * $35 ($20 mill)
5,000 * $1,000 ($5 mill)
1,000 * $10,000 ($10 mill)
Total ~$35 mill

Fact is Afilias bought Liberty long ago back when it was at less than 1.5 mill regs (if memory serves). That was 15000000* 6 = $9 mill, and clearly profitable. And then there is .MOBI at 800000 * 12 = $9.6 mill.

Point being very simple, the .TV registry needs very few "premium" domain registrations to be profitable.

.TV is not going anywhere .... They don't "need" speculators, although I'm sure they love the income speculators provide.

[snoopy]

Originally posted by ILikeInfo
Artical does not match the title.

Me reading of it is that he is saying goodbye to it himself rather than the registry going bust.

[atlas]

I agree with dumping .tv (or better yet, not owning any in the first place).

But the argument in the blog post doesn't quite make sense to me because the reseller price of the .tv domains will (or at least should) already take into account the higher renewal fees and the lower probability of an end user sale.

[snoopy]

Originally posted by atlas


But the argument in the blog post doesn't quite make sense to me because the reseller price of the .tv domains will (or at least should) already take into account the higher renewal fees and the lower probability of an end user sale.

I don't think there is much of a reseller market for .tv really. From what I can see of it most domainers are holding names that are worth nothing, to a far greater degree than most other extensions because the registration fees are so high (for both regular and premium names).

[Domo Sapiens]

Originally posted by snoopy
I don't think there is much of a reseller market for .tv really. From what I can see of it most domainers are holding names that are worth nothing, to a far greater degree than most other extensions because the registration fees are so high (for both regular and premium names).

There was a small market at the reseller level, that now has completely "sunked" ...
Plus Boobie Parsons campaing adds to the "sinking" feeling and that doesn't help either..

I am sure we'll continue to see a few odd-ball sales , I understand good keywords position well but that's about it .

The connection between TV (Video) and the Internet has been succesful exploided by hulu.com (a phenomena) but as you see they didn't need a .TV domain.



http://www.mediabuyerplanner.com/200...-strategy-pay/

CBS has held occasional talks with Hulu, but following the Disney announcement, the network issued a statement saying it would remain committed to pursuing its own non-exclusive content partnerships. The network’s TV.com is growing hugely, and the success of March Madness on Demand is also an indicator that the network is on the right path when it comes to digital content, CBS points out.

In March, Hulu.com passed Yahoo to become the third most-watched internet video destination, with 380 million videos viewed.

[millerscrossin]

i think the .tv extension has gone bust as far as reseller market is concerned.

And in the premium .tv names area , in the reseller market, the market has just been anihalated.

And so the list of daily expired PREMIUM names grows, as higher and higher numbers of speculators drop all if not many of any premium name that costs over $500 aswell as a fair amount on any premiums in the $100-$500 range.

Speaking from personal experience.

I will be letting go all my.tvs, premium & non, with the exception to a portfolio of about 20 names, one tenth of what i used to have.

There will be an ongoing interest from a very small group of end users, but that interest has peaked, if not stagnated or even declining....IMO and is certainly with not enough serious endusers using this extension to start new websites..

i am lucky to be one of a few to have made some nice money from this extension, low xxx,xxx but its time to cash in the chips.....

[snoopy]

Originally posted by millerscrossin
i think the .tv extension has gone bust as far as reseller market is concerned.

And in the premium .tv names area , in the reseller market, the market has just been anihalated.

And so the list of daily expired PREMIUM names grows, as higher and higher numbers of speculators drop all if not many of any premium name that costs over $500 aswell as a fair amount on any premiums in the $100-$500 range.

Speaking from personal experience.

I will be letting go all my.tvs, premium & non, with the exception to a portfolio of about 20 names, one tenth of what i used to have.

There will be an ongoing interest from a very small group of end users, but that interest has peaked, if not stagnated or even declining....IMO and is certainly with not enough serious endusers using this extension to start new websites..

i am lucky to be one of a few to have made some nice money from this extension, low xxx,xxx but its time to cash in the chips.....

Welcome to the site.

Agree with what you are saying here. I think getting rid of 90%-95% is fairly common at the moment in the .tv area. I would think for many people more like 100%.

[InnovationHQ]

I ditched my .tv's. There's no market for them.

[izopod]

Be careful what you post. You could get quoted for later scrutiny.

Truth is .TV is an enduser domain. It's not for the domainer speculator. Inventory costs are too high. You'll continue to see .tv domains well into the future, especially given the fact TV is moving to the web (more and more each day). What will drive this? The economics of it all. What will it cost to produce and show, then "air" it on the web.

I have a few "niche" .tv domains not to resell, but to eventually develop.

Originally posted by InnovationHQ
I ditched my .tv's. There's no market for them.

[InnovationHQ]

It's an end user domain with few takers. It has been an utter failure by any way you measure it. There is no future in the extension. Sure, a few companies will bite, but so what.

[izopod]

Failure=drop in price

Drop in price = sales

Sales = success

I have seen this cycle with .TV before.

Quite frankly where I see a lot of .TV domains are "you tube" type websites.
You get one of those viral, and your value goes up quicker then an .info or .biz (non .com domain). Or if you do nothing with it. I agree it is a failure. That is why I've concluded the best way to bring value to .TV is to develop.

Originally posted by InnovationHQ
It's an end user domain with few takers. It has been an utter failure by any way you measure it. There is no future in the extension. Sure, a few companies will bite, but so what.

[snoopy]

Originally posted by izopod
Failure=drop in price

Drop in price = sales

Sales = success

Verisign have generally been putting up prices of premiums. As far as .tv goes I'm not sure the crash will make it any more viable.

Originally posted by izopod
Or if you do nothing with it. I agree it is a failure. That is why I've concluded the best way to bring value to .TV is to develop.

At the moment the trend is for people to drop most of their names and supposedly develop a select group. Most of the time they have lost money in .tv. Development is an afterthought, after speculation hasn't worked out.

In addition they have tin pot budgets in an extension where development costs are likely to be much higher than average (both in terms of building/running sites and domain registration costs). Even youtube isn't making money (despite alot of trying) and they are the top of the tree. Personally I wouldn't want to be trying to develop video based sites. I'd be looking for an extension where development can be done in a tin pot way.

Lastly I think development is only likely to work when some has a real passion about an area. For the vast majority it is throwing good money after bad in my view. For those who plan to keep 10% I bet mostly it will be 1% in year or two and probably 0% eventually.

[InnovationHQ]

Well said Snoop.

[Nexus]

Originally posted by ILikeInfo
Artical does not match the title.

I agree. I got a lump in my throat. I honestly thought this was going to be another shrinking island discussion (else it would have at least said "saying" instead of "say"). I'd have imagined .nu to be far more vulnerable. Recently I noticed NuNames literally handing me a FREE registration, no doubt on the hopes that I'll want to renew next year. I picked up Want.nu, and stare at it (figuratively speaking) shaking my head and wonder how this all looks from the business angle for them.

~ Nexus